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InsideSales.com Announces Omniture is Beta Test Client of Dialer Solution for SalesForce.com

Leading Web analytics firm uses PowerDialerTM for Salesforce.com by InsideSales.com to significantly increase lead contact and qualification rates for inside sales and lead generation teams.

 

Omniture

Provo, Utah – July 30, 2008 – InsideSales.com, the leader in hosted dialers solutions for business-to-business (B2B) today announced that Omniture, the top Web analytics company, has been successfully beta testing PowerDialer for SalesForce.com throughout most of 2008.  The beta release of InsideSales.com’s flagship PowerDialer solution integration into Salesforce.com was announced July 10, 2008.

The PowerDialer uses a simple interface to provide fully integrated marketing software toolsets for lead management, outbound / inbound dialing, voice messaging, email, fax, monitoring, recording, and call management reporting capabilities from within the Salesforce.com interface.   

The PowerDialer stands out as a complete dialing solution elegantly optimized for B2B and complex B2C solutions rather than a simple ‘click-to-call’ feature or predictive dialers for telemarketers.  A hosted power dialer is specifically designed to increase productivity by 200% to 300%, while a ‘click-to-call’, though convenient, makes very little impact on productivity.  And a predictive dialer, though very powerful for simple B2C applications, has fallen into disfavor with recent FCC legislation amid public outcry and is often unsuitable for professional salespeople who sell remotely.

 “We searched extensively for a robust dialing and lead response management solution integrated with Salesforce.com and found only InsideSales.com,” said Mikel Chertudi, Senior Director of Demand & Online Marketing at Omniture.  “The InsideSales.com lead management solution facilitates lead follow-up strategies that are quickly becoming standards in the lead management industry.  We have seen dramatic improvement in driving value from our leads as we have implemented these strategies and solutions.”

InsideSales.com recently opted to integrate many of its nearly two dozen patent-pending telephony toolsets into Salesforce.com, the worldwide leader in hosted CRM solutions in an effort to focus on the unique elements of its product not duplicable by the competition.   

"We have made the strategic decision to integrate our telephony technologies into the leading CRM, ERP, and Contact Management solutions," said David Elkington, chairman and CEO at InsideSales.com.com. "We feel that our dialer and lead response management technologies differentiate us far more than anything else, we are already seeing incredible opportunities by partnering on the Salesforce.com AppExchange platform.”

About InsideSales.com
InsideSales.com was the first telephony-based lead management solution and gained prominence with their recent research papers in conjunction with Kellogg and MIT on the impact of immediate response to Web leads.  Its newest product, PowerDialer for Salesforce.com, integrates its flagship power dialer solution directly using the Salesforce API and stands out among the twenty other click-to-call dialers that integrate with Salesforce.  Additional telephony, lead nurturing, and lead management tools in the process of being integrated, include award-winning Web form callback technology, autodialers, voice broadcasting, and lead nurturing solutions. 
InsideSales.com offers beta-test companies a full version for free, to learn more visit http://www.InsideSales.com.

Press Contact:
Ken Krogue
801-853-4070

 

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InsideSales.com™ is the only provider of on-demand lead management solutions with built in dialers and telephony integration specifically designed for responding quickly and consistently to every lead you receive. We call it Lead Response Management. We make selling through the web and over the phone easy. We tie directly to forms on your website that import your leads directly into your system (we also integrate with Salesforce.com), then we route the lead and check to see if reps are standing by. We then trigger callbacks to your leads in seconds with our power dialer; dramatically increasing the number of contacted and qualified leads you receive. We then help you manage prospects, work deals, and manage customers all out of one system. Our reporting lets you truly analyze from your lead sources all the way to dollars in the house. And with our unique 'pay for what you need' fee structure you never need to make large capital investments for enterprise class systems. You can purchase a user seat, outbound dialer seat and inbound agent seat on a per- agent basis paying only for what you need at one low rate. Sign up for a free trial, start dialing and see how it can increase your sales in 10 days or less. Our marketing software suite is the only complete solution for lead generation marketing, lead management, lead response, and lead nurturing that includes telephony and hosted dialer solutions with email marketing, fax, voice messaging, and web-form callback.
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